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Bina Tarer Pathshala

Bashundhara Noodles opens online learning platform for children

  • Staff Correspondent
  • 17 January, 2022 12:00 AM
  • Print news
Bashundhara Noodles opens online learning platform for children
MM Jasim Uddin, Chief Operating Officer of Sector-A at Bashundhara Group, inaugurates online learning platform ‘Bina Tarer Pathshala’ by cutting a cake at a press conference at Bashundhara Industrial Headquarters-2 in the capital on Sunday. Bashundhara Noodles introduced the platform. —SUN photo

Bashundhara Noodles has introduced online learning platform for children, which will help them acquire knowledge of various subjects beyond academic curriculum.

The platform ‘Bina Tarer Pathshala’ features some 500 visual contents on education, art and craft, personal development, self development and puzzle.

“Bashundhara Noodles wants to contribute to helping customers, especially children, learn throughout life. We intend to create a long-term impact on public life through the knowledge-based platform,” MM Jasim Uddin, Chief Operating Officer of Sector-A at Bashundhara Group, told a press conference on Sunday.

The official also informed that the digital platform is open to the public. The website -- bashundharanoodles.com/binatarerpathshala -- is designed without any commercials to make the contents attractive to users.

Coordinator to Bashundhara Group’s vice chairman Abdur Rahman, Bashundhara Food Brand Manager Tafsirul Haque and Papyrus Digicom Managing Director Rahber Khan were present at the event at Bashundhara Industrial Headquarters-2 in the capital.

Jasim Uddin said the young generation spends their leisure time on using device and none can deny the benefit of the gadget in this digital age.

“We want to explore the untapped area of native language content in visual format. The company has taken the initiative (Bina Tarer Pathshala) to share knowledge in an attractive way.     We have a plan to launch ‘open source model’ so students or learners can earn through sharing quality content at the platform,” he said.

The official informed that there is a scratch card inside each Bashundhara Noodles pack and customers can win mobile top-up from Tk 10 to Tk 10,000.

“Under this CSR initiative, we want to reach out to everyone with interactive knowledge. We are providing the amount so that customers can use the platform on the internet,” Jasim Uddin added.

Papyrus Digicom Managing Director Rahber Khan appreciated Bashundhara Group for working for the well-being of ordinary people.

“Bina Tarer Pathshala is another initiative with a difference to spread knowledge among young generation. Papyrus feels proud to contribute to the project,” he said.

Bashundhara Food Brand Manager Tafsirul Haque shared the background information for developing the digital platform to support online learning.

“We have been working with the Noodles for the last five years. Once, foreign companies used to dominate the market. Now, the local brand has occupied the place by providing quality products with nutrition,” he said.