Friday, 21 January, 2022

Walton ties up with Danby for North America mkt expansion

  • Staff Correspondent
  • 10 January, 2022 12:00 AM
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Walton ties up with Danby for North America mkt expansion

Walton Hi-Tech Industries has signed a partnership agreement with Danby Appliances for expanding its global market in the region.

With this signing, Walton will lead Bangladesh to enter into the USA region for the first time ever in electronics segment, said a press release.

 The partnership will ensure to establish Walton brand products in USA and Canada.

Recently a team of Walton high officials visited 'Consumer Electronics Show held in Las Vegas.

The Memorandum of Understanding (MoU) between Walton and Danby was signed at the CES which is one of the world's biggest tech trade shows.

Edward Kim, President of the Global Business Division of Walton Hi-Tech Industries PLC, and Andrew Raymond, CFO of Danby Appliances, have signed the agreement on behalf of their respective organisations.

The signing ceremony was arranged on Friday virtually for worldwide Covid-19 situation.

Golam Murshed, Managing Director and CEO of Walton Hi-Tech Industries PLC, Jim Estill, President and CEO of Danby, Walton's DMD Amdadul Hoque Sarker, Home Appliance's Chief Business Officer (CBO) Al-Imran, Kitchen Appliance's CBO Mahfuzur Rahman, Global Business Division's vice-president Abdur Rouf and Sr. Assistant Director Kaysar Chayan were among others present on the occasion.

With this signing, Walton agreed to develop and manufacture the products considering the North America market standard with the collaboration of Danby while Danby will take part of sales and distribution of Walton products in North America market.

Terming the MoU as a milestone for Bangladesh's electronics and technology industry, Walton Hi-Tech's MD and CEO Golam Murshed said this partnership will expedite Walton to become one of the top global electronics brands by 2030. Walton will take the flag of Bangladesh to every corner of the world and represent the nation as a high-tech industry developed country. 

Mentionable, Walton is currently exporting its products to more than 40 countries including Europe, Africa, Asia and Middle East.