Disgruntled Sri Lanka cricket fans launched a campaign to shun their team on social media after they slumped to a dismal Twenty20 series drubbing in England.
England recorded a thumping 89-run win at Southampton on Saturday to sweep the contests 3-0 -- a fifth consecutive series defeat for Sri Lanka in the shortest format.As the hashtag #unfollowcricketers began to trend on Facebook on Sunday, thousands of fans boycotted the Facebook pages of vice-captain Kusal Mendis and opener Dhanushka Gunathilaka, the newscenter.lk website said.
"The aim of the campaign is to unfollow failed Sri Lankan cricketers from their verified profiles on Facebook, Instagram and Twitter," the popular website said.
Fans were also sharing memes asking each other not to watch the national team on television.
"Unfollow all these failed cricketers," said Ahmed Inaamulhaq on Twitter. "Don't let them have the social media attention if they can't perform for the national team. They do not deserve massive fan bases."
England's 180 proved well beyond Sri Lanka, who were all out for 91 as left-arm quick David Willey took 3-27.
Sri Lanka have played 10 Twenty20 series since October 2018 and won only one. They have lost two each to England, New Zealand and the West Indies and one each to Australia, India and South Africa.