Market Digest

Daraz launches ‘Amar Baba Super Hero’ campaign

Staff Correspondent

21 June, 2021 12:00 AM printer

Daraz launches ‘Amar Baba Super Hero’ campaign

Daraz Bangladesh has started a campaign called ‘Amar Baba Super Hero’ to celebrate the Faher’s Day.

The campaign has already begun and will continue up till June 24, 2021.

Customers can buy various gift items like perfume, shaving cream, cholates, trimmer and other gift itmes for their fathers, said a press release.

During the campaign, interested participants can post their favorite memory with their fathers and post to Facebook in the form of an image or a story.

The participants have to use specific hashtags for their entry to get counted – #SuperDad and #Daraz. The winners will be selected based on the highest likes and reactions.

Additionally, Daraz has conducted a Facebook Live Session regarding the campaign on Father’s Day. And a short video was posted on the same platform from Daraz employees to wish all their fathers on the big day.

The campaign is powered by Clear Men, Studio X, and Kool.