Realme ranks top 3 smartphone brands in Bangladesh

Staff Correspondent

19 May, 2021 12:00 AM printer

realme has ranked its position as one of the top three smartphone brands in Bangladesh, it claimed.

Meanwhile, realme continues to be the fastest growing smartphone brand with 183 percent YoY growth in Q1 2021 in the European region, said a press release.

realme has shipped 12.8 million smartphones globally in the first quarter of 2021, according to data from Counterpoint Research.

Consequently, realme has been ranked as one of the top five smartphone brands by shipment in the following 13 countries: India, Indonesia, Bangladesh, Cambodia, Thailand, Malaysia, Philippines, Russia, Egypt, Czech Republic, Greece and Slovenia.

In Southeast Asia, realme regained its top spot in the Philippines with a 23 percent market share and a 95 percent annual YoY growth.

It also grew 379 percent YoY in Cambodia and recorded double-digit growth across Indonesia and Thailand. Meanwhile, in India, the company has retained its overall fifth position with a 12 percent market share.

Meantime, the brand was, for the first time, in the top four vendors in three European countries in terms of number of shipments as per the Q1 2021 Canalys global smartphone shipments report.

The company is ranked by Canalys as fourth in both the Czech Republic and Greece by shipment, with Q1 annual growth rates of 4104 percent and 477 percent, respectively.

realme is also fourth in Slovenia and retains its strong growth momentum in Russia as the fifth biggest player, growing 682 percent YoY.

As a relatively young company, realme accelerated its expansion during the past 12 months, delivering more than 45 percent YoY growth on average every quarter.

This is mainly attributed to the brand’s consistent push to grow its vibrant Gen Z consumer base and omni-channel partners globally.


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