Market Digest

Daraz launches campaign marking Int’l Women’s Day

Staff Correspondent

9 March, 2021 12:00 AM printer

Daraz has launched a campaign titled ‘Let her explore, to conquer’ with a view to paying homage to the contributions of women on the occasion of International Women’s Day.

The campaign has continued from 7th March to 15th March Co-sponsored by Horlicks.

The shopaholics can enjoy different offers during this timeframe on Daraz. 

To enjoy a special discount of 8 per cent (maximum discount Tk 500), the customers will have to use the code ‘Powerwomen’ (minimum order Tk 500) from March 5th to 8th March, while customers can enjoy 10 per cent instant cashback on bKash payment upto 15th March.

Moreover, customers will have the opportunity to win exclusive gifts by sharing the story of their power women in Daraz Fan Club.  

Daraz has always believed in women’s empowerment with currently 364 female employees.  Moreover, Daraz has numerous women employees who are working as team leads of different departments, namely Monjuri Mallik- Product Management and Payments Head, Tanzila Rahman- Head of CSR and Sustainable Development, Farhana Rafiquzzaman- Head of Customer Service and Ismat Zerin Khan- Head of Legal and Corporate, Shayantani Twisha- Head of PR, Media and Communication and Sumia Rahman- Category director of Fashion & General Merchandising.