App-based ride sharing service Shohoz has launched a special campaign to create awareness road safety.
The firm introduced the programme 'Safety for All' campaign in association with Runner Automobiles, said a news release. Shohoz Lead Marketing Manager Muhaimen Siddiquee and Runner Automobiles Marketing Director Amid Sakif Khan were present at a function under the programme.Officials informed that a total of 3,000 helmets are being distributed among the Shohoz riders. Besides, firm will focus on spreading mass awareness and it has started with educating Shohoz’s own riders. The campaign also involves awareness building among passengers and pedestrians.
Shohoz will run the first phase of the campaign with a 16-day activation in top 10 zones in the capital - Gulshan, Banani, Airport Road, Hatirjheel, Mirpur, Dhanmondi, Dhaka University area, Nilkhet, Tejgaon, and Kamalapur.