The cat with more than 50,000 social media followers

BBC

3rd July, 2021 07:56:37 PM printer

The cat with more than 50,000 social media followers

Pet influencers are on the rise thanks to a surge in animal adoptions during the pandemic.

In the US, pets who endorse everything from e-commerce to clothing brands, are part of a $100bn market, but Asia could very well be the next big destination for these furry influencers.

We caught up with one of the region’s up and coming stars.

 


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