Carmaker Daimler plans to double sales of its luxury Maybach vehicles, buoyed by strong demand in China.
Daimler, which also owns Mercedes-Benz, sold a record 12,000 luxury Maybachs last year.
They are used widely as limousines in China, the car's most popular market, BBC reported.
Prices start at $173,000 (£130,000) for the latest model. However, this can rise to more than $250,000 with the addition of optional extras like silver champagne flutes.
Buyers also often go for gadgets such as massaging calf rests and automated rear doors.
The new Maybach model, based on a Mercedes-Benz S-Class, is designed for chauffeured trips, and will compete with the likes of the Bentley Flying Spur and the Rolls-Royce Ghost.
Daimler says it wants to have a stronger focus on large luxury vehicles like the S-Class as part of its strategy to improve profits.
