Long awaited 11.11 (Eleven Eleven), the world’s biggest online sale is being held on 11th November. Daraz Bangladesh (daraz.com.bd), a concern of Alibaba Group and the country's largest online marketplace, is hosting the campaign for the third time in a row which is also known as Daraz 11.11 Sale Day.
The event is co-sponsored by Apex, Dabur Honey, Dettol, Esquire Electronics, realme, and StudioX. Brand partners include Parachute Naturale, Veet, TP Link, Emami, Ponds, Motorola, Focallure and Transcend. Event partners include Burger King, Kotha App, Share Trip, Dhaka Regency Hotel and Resort and Link3. Media Partners are Somoy TV, KalerKantho, BD24live and Radio Today. This festival is celebrated across the world including South Asia’s 5 Daraz counties respectively- Bangladesh, Sri Lanka, Nepal, Myanmar and Pakistan.
Notable deals in the Daraz 11.11 sale include
1. realme 6 (8GB RAM / 128GB ROM) only at BDT 20,290.
2. Sony Full HD (40 ") Internet TV only at BDT 32,344
3. HP Core i7 Laptop (15.6”) only at BDT 67,440
5. Fossil Leather Men’s Watch only at BDT 9,800Tk.
Discounts through Payment Partners:
Also, on the occasion of the 11.11 campaign, Daraz (daraz.com.bd) is offering discounts and cashback offers through payment partners on which additional up to 15% discount can be availed. Payment partners include BRAC Bank, City Bank, Eastern Bank Limited, Mercantile Bank, Standard Chartered Bank and bKash.
On this event Daraz (daraz.com.bd) is offering I Love Voucher, Happy Hour Voucher, Double Taka Voucher, Brand Double Taka Voucher and Shake Shake Voucher. Using these vouchers will help to avail more discounts on already discounted products. Customers can purchase their favourite products from the Daraz app by using these vouchers at their convenience.
To make the shopping experience more exciting, there are various offers available throughout the whole day in the Daraz app. There are exclusive launches of Poco X3 NFC and ( Realme C15: 4+64 GB) phones from 12 am to 1 am, ‘Guess and get it free’ from 10am to 12pm, Shake Shake-Brand Double Taka Voucher at 1pm, Brand Mystery Box at 2pm,’Happy Hour Voucher’ at 3pm, Shake Shake voucher at 4pm - where customers can win Motorola, Samsung Smartphones and Smartwatches. ‘11 Taka mystery box’ at 5 pm, where customers can avail products from different category including electronics, fashion, health and beauty. There is also a flash sale at 6 pm, ‘Price Slash’ at 7pm and a Motorola g8 Power Lite exclusive launch from 9pm to 12am. These offers are only available at scheduled times and in limited stocks, for which the buyers have to visit the Daraz app every hour.
Announcement of the winners:
All-rounder Shakib Al Hasan inaugurated the campaign at the live show from Daraz official Facebook page at 11:30 pm on the 10th of November, where customers won realme 6i, realme C15, sharp air conditioner etc through ‘Spin the Wheel’ game. This popular game is also hosted by some of the world's largest companies. In this game, various partners and sponsors of the Eleven Eleven campaign sponsor free gifts for the customers. He also home delivered the first order of 11.11 campaign to the customer Zami Hasan Sakib.
A special attraction of the campaign was the chance to win a Toyota Aqua car by playing the 1 Taka game and the winner was also announced in this live show. The winner was Mr. Zahidul Islam. Daraz Bangladesh has been continuing a reputable business for the last 6 years and adopting all new approaches in providing a complete shopping experience to their customers as well as providing a different lifestyle. And 1 Taka game is the most exciting one. The victory of 1 taka game depends entirely on the skill and prudence of the participants. This game is completely “skill based”. The Terms and Conditions of this game clearly states that each winning participant will be refunded his/her paid BDT 1 within the specific time period. Therefore, participants never have to face any financial loss while participating in this game.
Daraz has been working from the very beginning to promote, disseminate and increase public awareness in the field of e-commerce in Bangladesh. And this '1 Taka Game' basically helps the buyers to place their first order.
Syed MostahidalHoq, the Managing Director of Daraz Bangladesh Limited (daraz.com.bd) said, “Daraz is always paving it’s way for providing new experiences to their valued customers. The e-commerce experience is so new for the people of Bangladesh that it is understandablthat trying out such new things will require a little time for the customers to understand initially. I would request all to explore the Daraz app frequently because it is a platform where every process, terms and conditions are given in detail with the direction for product purchase to return-refund. Hopefully, after the success of 11.11, we will be able to bring even better tractions for the customers next year’’.
Daraz is the leading online marketplace in South Asia, empowering tens of thousands of sellers to connect with millions of customers. Daraz provides immediate and easy access to 10 million products in more than 100+ categories and delivers more than 2 million packages every month to all corners of its countries.Daraz is a mall, a marketplace and a community for its customers. It is also a university for entrepreneurs, and every month it educates more than 5,000 new sellers on e-commerce operations. To overcome the logistics challenge in its markets, Daraz has built its own logistics company specifically designed for e-commerce operations - Daraz Express (known as DEX) - to raise the standards for the industry. Daraz is also helping existing and new logistics providers digitize.In 2018, Daraz was acquired by Alibaba Group, and is proud to carry its part of the mission to 'make it easy to do business anywhere in the era of the digital economy'. As part of the Alibaba ecosystem, Daraz is leveraging Alibaba’s global leadership and experience in technology, online commerce, mobile payments and logistics to drive growth in its markets.