Crowne Plaza raises funds for 200+ underprivileged children

Crowne Plaza in the capital’s Gulshan has raised Tk12 lakh to support more than 200 underprivileged children through a month-long “Giving for Good” campaign organised as part of IHG Hotels & Resorts’ initiative.

The hotel’s initiative brought together its employees, women entrepreneurs, corporate partners, guests, runners and community members through a series of initiatives in September and early October.

The campaign included a blood donation drive, a women entrepreneurs’ market, a charity run and a charity dinner, with proceeds supporting Mojar School.

As part of the “Drops of Hope” blood donation camp, organised in collaboration with the Bangladesh Thalassemia Foundation, nearly 50% of the hotel’s employees donated blood. The donations have the potential to support 60-70 thalassemia patients and their families who depend on regular transfusions.

The second edition of the WOW Market (Women of Worth and Wonder) brought together 30 women-led businesses. Participants showcased and sold products ranging from handwoven clothing and handmade items to jute and coconut-husk crafts and homemade food.

Each participating entrepreneur contributed Tk3,000 towards their stall, with the full amount donated to Mojar School, while proceeds from sales went directly to the participating businesses.

The hotel also organised “Run for Charity: Meaningful Marathon 2.0”, which brought together more than 200 runners, including hotel colleagues, corporate partners, community members, running enthusiasts and former Bangladesh national footballer Zahid Hasan Ameli.

Participants contributed Tk1,500 each, raising more than Tk300,000 for the fundraising effort in support of Mojar School. The event featured a 5-kilometre run.

The campaign culminated in the “Joy of Giving Charity Dinner” on Thursday, where colleagues, guests, partners and supporters gathered to mark the initiative. Hotel colleagues also made personal contributions of Tk1.5 lakh.

A total of Tk12 lakh was raised for Mojar School through the collective initiatives.

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Firoze Asad, senior group adviser and member of the board, Doreen, and Karthi VK, general manager of Crowne Plaza Dhaka Gulshan, formally handed over the Tk12 lakh cheque to Mojar School.

The contribution will support more than 200 underprivileged children through education, nutrition and essential support.

“What makes me particularly happy is that this has not been just one event. The team has created a meaningful journey of giving–Drops of Hope, the WOW Market, the Meaningful Charity Run, and now the Joy of Giving Dinner,” Firoze Asad said.

Karthi VK said the campaign became meaningful by bringing together colleagues, partners, entrepreneurs, runners, guests and community members to contribute in different ways.

The charity dinner also featured magic by Saqlain Hossain, a comedy performance and a cultural presentation by students of Mojar School, followed by music and a buffet dinner.