upay joins Dhaka Discount Fest 2026 as strategic partner

Mobile financial services provider upay has joined Dhaka Discount Fest 2026 as its strategic partner, offering digital payment facilities to shoppers during the three-day shopping festival scheduled for December 10–12 at the Bangladesh-China Friendship Conference Centre (BCFCC) in Agargaon, Dhaka.

United Commercial Bank PLC (UCB)'s subsidiary, UCB Fintech Limited, which operates the upay mobile financial service, will facilitate digital transactions throughout the event.

The year-end shopping festival will bring together leading brands and businesses from different sectors, offering special discounts and attractive deals on a wide range of products and services.

Participating sectors will include lifestyle, home décor, beauty, electronics, leather goods, fast-moving consumer goods (FMCG), travel, technology, housing and electric vehicles, among others.

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The event aims to bring shoppers from all walks of life under one roof, giving them the opportunity to explore and purchase products and services from well-known brands.

Organisers expect the festival to offer consumers an exclusive shopping experience, featuring special year-end discounts and attractive deals.