The rivalry between fast food giants has taken on a strange political twist: KFC has aped Donald Trump's message to Kim Jong-un, in an attempt to feud with McDonald's.
It is the latest in a growing history of retailers, particularly fast food chains, attempting to appeal to people on social media, particularly through pithy tweets.
On Wednesday KFC's UK and Ireland Twitter account posted a parody tweet boasting its burger was larger than those at McDonald's.
"McDonald's leader Ronald just stated he has a 'burger on his desk at all times'," the post read.
The post mirrored the style of a tweet by the US president aimed at North Korea's leader, who claimed the nuclear button was always on his desk.
It is not the first time KFC have gained notoriety on social media, either. In October 2017, eagle-eyed Mike Edgett highlighted the 11 people followed by KFC in a tweet which has since been retweeted more than 300,000 times, reports BBC.