China's President Xi Jinping has created his own political ideology, in a step towards entrenching his position at the top of the Communist Party.
Top officials have made multiple mentions of "Xi Jinping Thought" at the Communist Party Congress.
The party is widely expected to rewrite its constitution to enshrine this theory before congress ends next week.
The move would elevate him to the level of previous leaders Mao Zedong and Deng Xiaoping.
Correspondents say it would signal Mr Xi's enormous authority within the party, and make it virtually impossible for others to challenge him.
Mr Xi opened the Communist Party congress - which determines who rules China and the country's direction for the next term - in a three hour speech on Wednesday.
On Thursday, numerous senior party officials praised "Xi Jinping Thought on Socialism with Chinese characteristics for a new era" in state media reports, and said it was "the latest achievement in adapting Marxism to the Chinese context".
"Xi Jinping Thought" has 14 main principles which emphasise Communist ideals and also:
Call for "complete and deep reform" and "new developing ideas"
Promise "harmonious living between man and nature"
Emphasise "absolute authority of the party over the people's army"
Emphasise the importance of "'one country two systems' and reunification with the motherland"
Since taking power in 2012, Mr Xi has been taking steps to cement his top position in the party and in wider Chinese society, leading some to accuse him of creating a Mao-like cult of personality.
These steps have included a wide-reaching corruption crackdown that has seen high-ranking officials jailed or arrested. Some believe it is a political purge, but Mr Xi previously denied claims there was a "power struggle".