Bajaj Auto has confirmed that it will be launching the two new motorcycles later this year in the country with one of them being the much awaited Pulsar CS 400. Speaking about its new product launch programme, Bajaj Auto President (Business Development & Assurance), S Ravikumar said, "We are planning to launch an upgrade for the Platina and a totally new Pulsar at the top-end in the next quarter."
While the updates are expected to be mediocre to the Platina, it's the launch of the Pulsar CS 400 that fans have been eagerly waiting for. The Pulsar CS 400 was first showcased at the 2014 Auto Expo in Delhi as a concept and has been caught testing multiple times in the recent weeks. While Ravikumar wasn't open about the name of the new Pulsar being launched, the CS 400 is our best guess and the bike maker's big ticket to the performance two-wheeler space, reports Ndtv.
Built on the concept of a power cruiser, the Bajaj Pulsar CS (Cruiser Sport) 400 will be the biggest offering from the Pune based ma nufacturer and shares underpinnings with the KTM Duke 390 including the Trellis frame and powertrain. A 373.2cc single-cylinder, liquid-cooled motor will power the CS400, same the Duke, albeit in a de-tuned avatar.
Inspired by the Ducati Diavel in terms of design, the Bajaj Pulsar CS 400 boasts of an aggressive stance coupled with LED tail lamp, wavy alloy wheels and twin digital instrument console. It is likely that Bajaj will provide dual-channel ABS on the CS 400, unlike the RS 200, which gets a single-channel unit.
Bajaj is currently eyeing a 25 per cent share in the Indian motorcycle segment and plans to invest 575 crore this financial year (FY2016-17) in the same regard. Most of the allocated investment will be used to launch its new products. Bajaj has strong presence in the entry-level and top-end segments of the market, which cumulatively account for 40 per cent of the market share.
With products like the V15 and Discover, the company is now building its market in the mid-segment as well. Bajaj Auto's present domestic market share stands at 20 per cent and the bike maker is aiming to hit the 24-25 per cent mark by the end of this fiscal.